Groove Jones proudly worked with Toyota Motor North America to create a stunning WebGL immersive experience that allows customers to explore and view the new Mirai fuel cell electric vehicle (FCEV)! Check out the case study: https://pulse.ly/0uuexpyaoa
The GJ team highlighted the car’s sophisticated design and features, providing an interactive platform for potential customers to delve into the Mirai’s world in a novel and educational manner 🚗
#MeetTheGroovers This week we’re spotlighting our amazing CG Coordinator, Averi Torres, who’s been with GJ for 11 months! Averi brings communication and organization to the GJ team and loves to help keep track of tasks and priorities. Prior to Groove Jones Averi was a 3D animator and Mocap artist on game titles and short films.
Their favorite project they have seen come to life was Embodied Labs ASD VR where they and the team were able to represent Autism Spectrum Disorder in a virtual space that gives an understanding of those who have it.
In their free time, Averi enjoys working with animals, volunteering with nonprofits, and attending local festivals.
In honor of March Madness - we`re throwing it back to the 2023 NCAA Men’s and Women’s Final Four Championship Fan Experience for LG we did with Cogent World and Allied Sports! https://pulse.ly/ravsj3ssk2
The NCAA Men’s & Women’s Final Four Championship went next-level with LG`s immersive fan experiences. In Houston & Dallas, fans became the stars of their own slam dunk videos, thanks to cutting-edge XR & GrooveTech FanScan technologies. 🏀💥 A unique blend of sports, tech, and fun—check out how we transformed fan engagement!
Groove Jones Wins 3 Awards in the 2024 Hermes Creative Awards! 🏆 Hermes Creative Awards today announced the winners for the 2024 international awards competition for creative professionals involved in the concept, writing, and design of traditional and emerging media. In this year`s competition, Groove Jones took home 3 prestigious awards from over 6,500 entries from around the world - 2 Platinum Awards and 1 Gold Award! https://pulse.ly/mjnumawfag
🥇 Platinum Award: Project: Zion Cemetery Remembrance Experience Client: Special Angels Investments Category: Electronic Media/Social Media/Interactive Media
🥇 Platinum Award: Project: Modelo Día de los Muertos World Client: Constellation Brands – Modelo Category: Electronic Media/Social Media/Interactive Media
🥉 Gold Award: Project: Keebler Fudge Stripe sELFie Studio Client: Ferrero SpA and Keebler Company Category: Electronic Media/Social Media/Interactive Media/Website Overall
We`re over the moon to welcome Hatem Ben Abdallah to the Groove Jones fam! With a rich history of over 20 years in 3D design, visual effects, and motion design, Hatem is ready to dive into a new chapter and lead the charge in our next wave of groundbreaking projects and collaborations.
Before joining us, Hatem lent his incredible talents to over 200 projects, leaving his mark as an art director, designer, and senior 3D artist/motion designer. His eye-catching work includes being the Senior Motion Designer for the Emmy-winning "Home Before Dark" on Apple TV+ and Art Director for the Oscar-nominated "The Gatekeepers."
Hatem`s expertise isn`t just about creating; it`s about inspiring with his passion for design, art, lighting, and storytelling. His arrival signifies our ongoing commitment to pushing the limits of immersive experiences, blending art, innovation, and technology in ways you`ve never seen before.
Groove Jones Celebrates 5 Award-Winning Achievements in the 2024 Horizon Interactive Awards. Congratulations to our clients @ConstellationBrands: Modelo team - Winning Best of Category, @FerreroSpA and @AdvantageUnifiedCommerce - Gold, @FuelCellEnergy - Gold, @Constellation Brands (4): Corona Premier team - Gold, and @PerotMuseum - Silver.
3M worked with Groove Jones to demonstrate the hanging capabilities of Command™ Brand, in a captivating manner. Check out the case study: https://pulse.ly/tq5uqvhsyz
The goal was to use augmented reality to help inspire consumers with what they can hang from Command™ Damage-Free Hanging Solutions, highlighting the hook’s strength and utility. The desired outcome was to enable users to virtually hang various items on different surfaces using the Command™ 10 lb X-Large Utility Hook, and be demonstrated at CES.
Happy Super Bowl Sunday!! At Groove Jones, we`re reminiscing on some of our favorite Super Bowl projects! 🏈✨
We transformed game day, letting fans throw the ultimate touchdown from the 50-yard line and step into the feet of a football player. 🎮 For Sleep Number - 6,000 participants stepped into their QB dreams, proving that with great sleep and cutting-edge VR, you`re always ready to play your best game. For Kaiser Permanente, we helped them with a VR experience at Super Bowl 50 - check out those oversized Football helmet heads. Ready to elevate your fan experience? Click the link in our bio to get in touch.
For more on these projects, check out: https://pulse.ly/ozx8pmrobv https://pulse.ly/nwfzcxago8 https://pulse.ly/zqpdn0a4pi #SuperBowl #VR #GrooveJones #FanEngagement...
As we prepare for the clock to strikes midnight, we bid farewell to the past and step into a brand new chapter filled with endless possibilities.
🌟🎆 Groove Jones is thrilled to welcome the New Year with open arms and a heart full of excitement. In this new year, we`re dedicated to delivering even more captivating and innovative solutions that ignite imaginations, spark connections, and leave a lasting impact. 🚀💡
In the dynamic world of advertising, businesses are constantly seeking innovative ways to capture the attention and imagination of consumers.
One of the traditional methods that has stood the test of time is Out-of-Home (OOH) billboard advertising. However, with the advent of technology, Augmented Reality (AR) has emerged as a powerful tool, revolutionizing the advertising landscape.🚀✨ Interested in learning more? Click the link in our bio and head to our sandbox!
Our team had a blast creating the Chuck E. Cheese game, Racing World, and now it`s hitting the big screen on AppleTV! 📺🎮 Check out the case study for the inside scoop! https://pulse.ly/fmby0glz6o
We`re so excited to introduce it to a fresh gaming crowd and offer families a whole new way to connect with Chuck E. Cheese.
This marks our studio`s debut on AppleTV, and trust us, there`s more to come!
🌱💡 Groove Jones teamed up with FuelCell Energy to bring you an immersive WebGL experience showcasing the incredible potential of carbonate fuel cells. https://pulse.ly/zeiuwj7zav
Discover how these innovative cells not only generate electricity but also play a vital role in recycling CO₂! This self-supplying process guarantees reliable pricing, availability, and quality for a crucial ingredient.
With state-of-the-art purification modules, the final product can meet a wide range of quality standards, from industrial-grade to ISBT Beverage-grade CO₂.
Kudos to FuelCell Energy for pushing the boundaries of sustainable energy solutions! 🌿🔧
We`re thrilled to be part of this incredible journey through time. FC Dallas is honoring its past in style, with former Dallas Burn legends Paul Broome, Jeff Cassar, and Chad Deering igniting the shield before the match. But that`s not the only magic that`s being brought to the game!
Step into the action with us! Groove Jones, in collaboration with FC Dallas, has crafted a mind-blowing virtual game experience. Our extended reality scanner offers a 360-degree scan, placing you right in the heart of the action alongside current FC Dallas stars as they face off against the legendary Burn greats.
This is where history meets innovation. ⚽🚀
The match starts at 7:30 pm tonight! See you there!
Virtual Reality Trade Simulators Prepare Tennessee Students to Enter Workforce. The article showcases our work with Be Pro Be Proud and how they are using VR simulations to solve a real need - more people are leaving the trades workforce than entering. Check it out - https://pulse.ly/ip4mbnfuw1
According to a study by Deloitte and The Manufacturing Institute, the National Association of Manufacturers, there is a skills gap that could result in 2.1 million unfilled jobs by 2030. BPBP is using VR and simulators to give students a powerful tool to see what jobs are available. More than 20,000 students are expected to visit and interact with the mobile workshop annually.
The VR programs are gamified - creating a fun, engaging, and challenging experience that draws the students in and connects with them.
This week we’re spotlighting our amazing Sales Executive, Bobby Ennis, who has been with GJ since day one and helped get the whole party started back in 2015 - back when it took three suitcases full of gear to show an ad agency a VR experience!
Bobby brings his love of creative technology and strategic mind to many long-term clients and the GJ team and loves watching each and every project grow from a simple conversation into an award-winning experience.
Before Groove Jones Bobby worked for Arthur Andersen`s technology consulting group, and for years in the experiential marketing world as a consultant, trusted advisor, contractor, and freelancer.
In his free time, Bobby enjoys music, Eastern philosophy, and his very deep passion for pickleball and destroying his opponents, no matter the age or gender, he`s in it for utter destruction and competition. And when he`s not destroying pickleball opponents he loves hanging out with his wife and two daughters and watching them play soccer.
We are thrilled to announce our work with the American Heart Association 🫀 to bring a groundbreaking virtual reality (VR) experience to life! This innovative VR application is designed to teach teenagers and adults the critical lifesaving skills of Hands-Only CPR and how to properly use Automated External Defibrillators (AED). https://pulse.ly/bturx4j2q4
Diving into this immersive VR journey, users will gain the confidence and knowledge needed to step in and save lives in emergencies.
A few weeks ago, Groove Jones had the pleasure of hosting an inspiring group of college students from the DFW area, all majoring in media arts. We dove into the heart of what we do here at Groove Jones, exploring the exciting world of emerging tech, marketing, communications, technology, business development, and more.
Alliance for Women in Media is an incredible organization dedicated to mentoring university students. Together, we’re opening doors for these talented young minds, connecting them with professional contacts, and helping them find internships to kickstart their careers.
Here’s to empowering the future of our industry, one student at a time! 🚀
Groovers being Groovers. We had a fun time at the Groove Jones studio - recording audio today for one of our latest experiences. No AI here, just real people making as much noise as humanly possible! (Plus a dog.) 🐕🦺...
Groove Jones is excited to announce that we have two productions that will be recognized at the American Advertising Awards, Dallas Chapter event on February 29, 2024. Our clients Toyota Motor North America - https://pulse.ly/2viqdgzhlh and Ferrero SpA, Advantage Unified Commerce - https://pulse.ly/s0jm3aywjj are up for the prestigious ADDY awards.
We are looking forward to celebrating with our local Dallas Agency colleagues and creatives. The American Advertising Awards are the largest advertising awards program in the United States.
Renowned judges from around the nation judged the local competition, which will determine who will receive the honor of Gold and Silver ADDYs ®. We are thrilled to share this with our clients and agency partners.
Honored to be recognized by @clioawards for our Motivotter campaign with Baylor Scott & White Health and the Dallas Stars! 🏒✨ Huge shoutout to Launch Agency for trusting us to bring their vision to life! 🚀
We are thrilled to be shortlisted in two categories: Social Media Influencer and AR. Check out our case study at the link below and dive into the immersive AR experience launched on TikTok, Instagram, and Facebook!
🍂Wishing you a Joyful and Grateful Thanksgiving from Groove Jones!
🦃 This Thanksgiving, we`re taking a moment to express our deepest gratitude for the incredible connections we`ve made and the moments we`ve shared. 🌟 From the entire team at Groove Jones, we thank you for being a part of our journey.
🎃✨ Groove Jones collaborated with Bigsley Event House and Howell Farms to take the annual Pumpkin Nights event in Dallas/Fort Worth to new heights! 🌟 Case Study: https://pulse.ly/4ovln2y2il
Pumpkin Nights, brought to you by Bigsley is all about celebrating artistry and the enchantment of Halloween minus the fright. Thousands of guests join in across various U.S. cities every October.
For Dallas, GJ added an innovative digital twist, offering attendees a one-of-a-kind digital keepsake. Our XR Avatar Scanner brought Pumpkin Nights` theme and characters to life in an unprecedented way. Guests got personalized dance videos featuring their digital selves grooving alongside animated pumpkin skeletons - a nod to MJ`s legendary "Thriller" video! 🕺🎃
Groove Jones Presents: A Beginner`s Guide to the Apple Vision Pro ✨Check it out: https://pulse.ly/ftlxcgpyrq
Apple Vision Pro is a revolutionary headset that`s not just another VR device, but a true Spatial Computer. Blending the best of VR and MR, it`s a game-changer in extended reality.
So, what are some things that make it special?
1. Spatial Computing Integration: Seamlessly merges digital and physical worlds. 2. Photo Realistic 3D: Digital content that looks astonishingly real in your space. 3. Advanced GUI & Menus: For a new level of interaction. 4. Beyond VR: More than a VR headset, it`s a comprehensive MR experience. 5. Micro-OLED Displays: Each eye gets a display sharper than a 4K TV. 6. Immersive Experience: Unparalleled clarity and immersion.
With our roots deep in XR, creating content for Oculus Quest and HTC Vive, we`re thrilled about the Apple Vision Pro. It`s not just an advancement; it`s the new gold standard in Mixed Reality.
Groove Jones was honored with the Second Annual M100 Awards, which recognize excellence in AI, Metaverse, AR, VR, and Web3 technologies. The 100 top technology innovators were announced by The Metaverse Spectrum.
These prestigious awards were presented as part of the Metaverse Spectrum Business Conference and PitchFest 2023, celebrating outstanding products and services that embody innovation, unique features, and significant contributions to the advancement of technology. Notable honorees include Epic Games, NVIDIA, Roblox Corporation, Niantic Lab, VMLY&R, and Meta.
We are proud to be part of this list of innovative companies. Link to the announcement and the list of all the companies - https://pulse.ly/fqwklmhsyu
#MeetTheGroovers - This week we’re spotlighting our amazing Lead XR Recruiter, Emily Austin, who’s been with GJ for 7 years!
Emily brings her passion for the XR industry coupled with the desire to find the best talent to add to the GJ team. She has a 9 year old black lab, Stella, who also serves as Groove’s mascot. Prior to Groove Jones, Emily worked in Real Estate and studied Advertising at SMU.
Her favorite project she has seen come alive was for Royal Carribbean. During the pandemic, she sailed around Cyprus and Israel for 5 weeks to help install the Swashbuckler game on the ship. Also, in her earlier days at Groove Jones, she helped with many demos and events, her favorites being CES, SXSW, The Little League World Series and Dallas Startup Week.
In her free time, Emily enjoys working out in VR and loves a good book. She is passionate about learning, her favorite topics to nerd out on are emerging technology and sociology....
Discover Volumetric Stages – the ultimate immersive storytelling experience!
Imagine individuals performing in a studio while a stunning 3D world unfolds behind them on a LED wall. Volumetric Stages use cutting-edge tech like LED walls and motion tracking to transport talent into any imaginable space – real or fantastical.
Ready to transform your storytelling? Groove Jones specializes in unlocking the magic of Volumetric Stages. From concept to execution, we craft captivating experiences using LED walls, motion tracking, and 3D innovation. Elevate your content with us today!
Our latest 3D anamorphic billboard work. Groove Jones worked directly with AT&T to create a 30-second video ad for their recruitment campaign. The ad has already generated results. Check out the case study - https://pulse.ly/05wlrdav6w The billboard is displayed on the Discovery District Media Wall in Dallas, Texas, and features real AT&T team members.
Last week, Groove Jones had the pleasure of hosting an enthusiastic group of game development and VR students from UT Dallas, led by their professor, Jeff Price.
The students got hands-on with our cutting-edge XR Avatar Scanner and explored the myriad of ways it`s reshaping interactive media. It was a fantastic opportunity for them to gain real-world insights into potential career paths in this vibrant industry.
We`re excited to see what the future holds for these bright minds!
Refresh your marketing strategy this season by integrating virtual reality into your campaigns. Past projects like the Corona Premier VR Golf Experience have showcased VR`s ability to immerse users in unique, brand-enhancing experiences. Check out the case study: https://pulse.ly/cgcdf3tnik
From virtual sports to interactive product demos, VR turns campaigns into memorable adventures. Embrace the potential of VR to innovate and captivate.
Exciting news from Microsoft! Their new VASA-1 technology is transforming digital interactions. Just upload a portrait photo and a speech clip to create a hyper-realistic talking face video. The results? Perfect lip-audio synchronization, lifelike facial expressions, and natural head movements – all generated in real time! Just look at Mona Lisa...
At Groove Jones, we`re already exploring how VASA-1 can enhance brand activations and campaigns. Want to dive deeper into the future possibilities? Check out our latest blog post![https://groovejones.com/future_opportunities_microsoft_vasa-1/](https://groovejones.com/future_opportunities_microsoft_vasa-1/)
Our Personalization Engine is an innovative turnkey platform we license to our clients to create generative art campaigns and programs. Learn more about our cutting-edge platform here: https://pulse.ly/lagrp0zrdt
So, what are the top 5 Reasons Generation Art is great for campaigns?
1. Personalized & Dynamic Content: AI-driven art tailors content to individual preferences, making it more relevant and engaging for each viewer.
2. Scalability: With AI, thousands of unique designs can be created quickly and cost-effectively, allowing customization without breaking the bank.
3. Novelty & Innovation: Generative art stands out compared to an AR facial effect, uniquely capturing the audience`s attention.
4. Cost-Effective: Brands can save on long-term design expenses by leveraging AI-generated content through platforms like our Personalization Engine™.
5. Pressworthy Innovation: Innovative campaigns using generative art and AI attract media attention, demonstrating a brand`s commitment to staying ahead of the curve.
✨🎃 Dive into a supernatural dance adventure courtesy of Groove Jones, Bigsley Event House, and Howell Farms, as they transform the annual Pumpkin Nights event in Dallas/Fort Worth! Guests can witness the magic as the XR Avatar Scanner brings you front and center in a thrilling dance video! Case Study: https://pulse.ly/9htzuqq2yh
Pumpkin Nights is an annual event where thousands of guests venture along a half-mile walking path to discover seven fantastical lands, including the Forbidden Pumpkin City and Pumpkin Pirate’s Cove - built using over 3,000 artistically hand-carved natural and synthetic pumpkins.
Groove Jones installed its XR Avatar Scanner to create personalized dance videos featuring the guests` digital double alongside animated dancing pumpkin skeletons.
Elevate Your Brand with Groove Jones` Personalization Engine! This AI-powered platform for engagement marketing combines Generative Art and AI to create captivating campaigns that resonate with your audience. https://pulse.ly/6v1toj8qhn
With a powerful AI and machine learning backbone, this innovative platform ensures your brand`s values and goals shine through. Rapidly deploy custom generative art campaigns in weeks instead of months.
From sports to fantasy adventures, seasonal keepsakes to fashion enthusiasts, the Personalization Engine™ brings your campaigns to life in a way that`s uniquely you. Experience cost-effective scalability that caters to your brand`s distinct needs while crafting engaging, personalized content. 🚀🌟